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From Data to Decisions: Enhancing Tracking Research with Behavioural Science
Ever wondered why your brand tracking tells you what is happening but not why? It’s not just metrics, it’s motivation, bias, and strategy, all working together to guide smarter decisions. In our latest whitepaper, HRW’s Quant Experts and HRW Shift dive into a future-facing approach that blends Behavioural science with data analytics to u...
Unravelling the Language: A Linguistic Exploration of Communication Patterns in ITP and wAIHA
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Unravelling the Language: A Linguistic Exploration of Communication Patterns in Rare Haematological Diseases
Between the Lines: A Thematic and Linguistic Analysis on Cognitive Impairments Associated with Bipolar Disorder
Cognitive impairment associated with bipolar disorder exerts a profound and far-reaching impact. To explore the intricat...
HRW’s use of the Metaverse platform in HCP and Patient Market Research
There has been a lot of talks about the Metaverse and its applications in healthcare. Areas such as remote monitoring, s...
Politics, Prevention and Pride: Evolution of the Vaccines Discourse on Twitter Over the Pandemic
Earlier this year, Katy Irving, Global Head of Behavioural Science, and Lucy Saunders, Director, and key members of HRW ...
Increasing Condom Use and STI Testing: Creating a Behaviourally Informed Sexual Healthcare Campaign
Getting people to engage in preventative sexual health behaviours (condom use, STI testing) is always a challenge. Last ...
Masterclass Menu
At HRW, we welcome the opportunity to share our industry leading ideas, approaches, and example of their real-life appli...
Huxly – Segmenting the population during the pandemic
Passive Mobile Tracking: Use of apps for health behaviour change
App Use for Health Behaviou… by HRW Healthcare...
Poster: Passive mobile media tracking for real-world view on use of apps for health behaviour change
Poster presented at the University College London (UCL) Centre for Behaviour Change Conference 2020. The conference them...